CONTEXT: To Create Greek casual dining culture and highlight the brand as its flag bearer in the casual dining segment, within UAE and Middle East
ACTION: Creating Meal stories with Head Chef, called ’Greeking with Vlassia’; creating Image and video posts on entire meal combinations, Integrating social with on ground activations, offers etc.
Client: Barillla Restaurants
Team: Aasim Shaikh | Asheena Hafeez | Karan Patel
Lakshik Perera | Zubair Ahsan Barkaat